LKQD Technologies experienced dramatic revenue growth of 180% for the first half of 2017 as announced on July 18th, in comparison with the first half of 2016. These results make them the second largest video advertising platform in the United States. The growth is outpacing the US video advertising market by a factor of 8, thanks to increased adoption of LKQD video advertising technology by advertisers and publishers.
LKQD constructs technology to improve video advertising, using an open infrastructure that allows digital video buyers and sellers to grow their businesses through a scalable, flexible end-to-end technology stack. LKQD reaches 109 million online views in the US, with expansions in the last year to meet the increasing demand for its solutions and products in Agency Trading Desks, Demand Side Platforms, advertisers, digital publishers, and media partners.
Brian DeFrancesco, CEO of LKQD, spoke about the company’s success in a press release, saying, “We’re proud to have earned our reputation for developing technology that enables customers to power their entire video advertising businesses and of the growth that has resulted. As the digital advertising industry moves toward greater technology adoption, LKQD has continued to focus on expanding our infrastructure to deliver greater flexibility, control, and transparency for both sellers and buyers.”
Further assisting the momentum, and to keep up with the increased demand, LKQD constructed a new data center expansion, able to process over 5 million requests per second and capturing over 800 billion events per day. This expansion, powered by a hybrid cloud infrastructure utilizing over 45,000 CPUs, allows LKQD customer transactions at scale with real-time analytics and data.
