After speaking with New Jersey entrepreneur and CEO Howard Seasonwein, one’s curiosity is fully met about those food vending trucks seen so often in our travels. Vending Trucks Inc. based in East Brunswick New Jersey fabricates and refurbishes food vending trucks, as well as trucks used by bricks and mortar businesses seeking to be mobile for a range of marketing needs.
A first time exhibitor at the International Franchise Expo being held June 20th through the 22nd at the Javits Center in NYC, one cannot miss the eye catching green truck parked at the end of the Expo aisle. A short tour of the bus shows the refrigerator, grill and accompanying exhaust fan and vents that make up the standard equipment for a food vending truck, plus a review of customized features to meet the needs of a wide range of customers. Howard and his team of representatives show their pride in their work throughout the tour that almost entices you to become a food service entrepreneur just to drive the cleverly decorated and attractive vehicle they show you.
“We came to the Expo to support both the exhibitors as well as the attendees.” Howard explained. His company built the vending trucks for Soup Manthe franchise that was based on the character on the Jerry Seinfeld show. His roster of clients include Fortune 500 companies as well, he explained, “We separate ourselves from our competitors by also focusing on the marketing feature of the truckscompanies come to us when they need their brand to be prominently promoted at events and we have the track record of knowing how to execute the marketing part of it .” Howard gave a rundown of some of the licenses required to start a mobile food vending business that include a mobile license and a food handling license.
Victoria Candeloro from East Northport on Long Island was touring the green truck and shared what brought her to the Franchise Expo, “The economy has not rebounded out where we live and we came to the Expo to take things into our own hands”. It appeared that family and friends had talked about franchising and possibly a collective approach might be emerging to find the right opportunity.
The Expo presents over 400 franchises and a range of seminarsboth free to the public and fee based. New York and New Jersey had representatives from their state governments detailing the benefits of selecting their state as the place to start and build a franchise business. Finance companies and micro lenders familar with franchising also exhibited.
More information may be found at IFEinfo.com
